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| ・ | J. Hauser & S. Gaskin (1984), "The Application of the "DEFENDER" Consumer Model," Marketing Science, Vol.3, No.4 (Fall), pp.327-351. |
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2012年8月20日
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| Copyright (c) 2002-2003, 2004- Prof. A. Ono's Seminar of Marketing, Keio University, Tokyo, Japan. All rights reserved. |
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